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Interview with Urologist Dr. Neil Baum. Discussion includes topics such as grass roots marketing efforts using newspaper, radio, TV and local community organizations; The difference between marketing and public relations; Affordable or "shoestring" marketing techniques; Exceeding patient expectations; Effective use of email and Web sites for communication with patients and patient satisfaction; Reasons for and dealing with patient defection; Time saving techniques to see more patients per day; Strategies for physicians with a shrinking population base; Working with non-medical professionals for referrals.

Duration	Size	Download	Play	Topic/Channel
0:34:23	15.75mb			General Practice Management